I worked on the LifeSeasons team as the Senior Graphic Designer to support their retail and e-commerce efforts. Below are some examples.
Scope:
Promote e-commerce and retail efforts, boost sales, and educate the customer
Skills Used:
Digital Design • Print and Packaging Design • Video Editing
Tools Used:
Photoshop • Illustrator • Premiere Pro
Product Design
I worked on the packaging design for one of LifeSeasons brands, ReCODE. These supplements are neurologist-developed developed, highly individualized formulas that target brain health. Two of the products Daily Essentials and Daily Balance can be taken individually, or combined into our Core Kit to be taken together.
Video Editing
Boostng our Amazon content was a top priority. Working with the Amazon team I created short videos under 30 seconds to add to each of our product listings. These are made to be informative about the product and ingredients while also capturing the customer's atenton.
Amazon
With Amazon holding such a strong online shopping presence and a preferred method for many people it was important to have the imagery match the brand. I created new carousel images and A+ content for all products.
Retail
Retail assets were important to support the sales team by giving them printed literature, posters, end caps, and more to become a high-selling brand in health food stores across the country. These graphics were displayed and distributed at stores such as Sprouts, Whole Foods, The Vitamin Shoppe, Mother's Market, Natural Grocers, and more.
